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Happy We Day Everybody!
What is We Day – the event
1. We Day is the largest youth empowerment event of its kind put on by educational partner and
international children‘s charity – Free The Children
2. Joined by internationally acclaimed child rights activists and co-founders of Free The Children,
Craig and Marc Kielburger, an epic line-up of Nobel Peace Laureates, world-renowned social
activists, Grammy and JUNO Award winners will come together to inspire and ignite the
passion of young people gathered at We Day. They will celebrate the positive actions they are
already taking and build their momentum to make a difference in their communities and around
3. Over 160,000 students will have attended We Day since its debut in 2007 and this school year,
62,000 youth will attend in Toronto (September 27), Vancouver (October 13), Waterloo Region
(November 16), Winnipeg (November 23) and Montreal (February 29, 2012 & March 1, 2012)
4. People from all over the world can tune in and take part in We Day as both the Toronto
) and Vancouver (October 13
) events will be streamed live online at
http://www.muchmusic.com/weday. Also, both events are being taped for a special to air on
MuchMusic, Sunday, Oct. 30 at 7 p.m.
5. We Day is free to all students and educators thanks to the generosity of sponsors
Through We Day, youth learn…
1. About some of the most pressing social issues of today
2. They are not alone in their journey to make a difference
3. It‘s cool to care
4. They can find their place within the movement to create global change
We Day is not just an event – it’s a movement
1. Youth coming together to lead global change is the movement of our time. We Day is the
manifestation of this movement
2. We Day follows in the tradition of the world‘s most important social movements—from small sitins to massive rallies and marches that brought together impassioned people set on changing the
3. We Day brings forth the spirit of these movements to a generation of youth
4. The end to apathy is realized as young people discover that they are all part of this movement.